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Wednesday, July 30, 2008

Good Strategy !


I have subscribed for TheHindu shopping e-newsletter ["The Hindu" is one of the leading newspapers in chennai]. And my today's shopping e-newsletter came with the subject "An Ideal Gift on Carnatic Music" being a carnatic music listener i opened the mail with excitement and found this striking pic.

In this competitive world, where there is too much competition in hard drive/pen drive/disk space marketing , this guy, "the data traveler" comes with a strategy to sell disk drive preloaded with Carnatic Music, Wow Man!
Okay here comes the next question in mind, why didn't he come up with a disk preloaded with Famous Movie Songs ? Who are his audiences ? This is wat my mind answered, "Being a techie (also applicable to current generation folks , not alone techies) u know where to get your favorite songs for free and you also know that its a bit difficult to get a high quality Carnatic Music and moreover higher percentage of Carnatic Music lovers fall under the age > 30-35 category and i guess that these folks unfortunately or fortunately dont explore the net or don have the exposure or not aware that their favorite music is available online and they can get it for free [few are illegal though]. So its a great move to promote your product with a Carnatic Touch particularly in India. Good Luck Data Traveller !
Tuesday, July 29, 2008

Cooking as Hobby - Sambar Debut


I started cooking and blogging today. When i started cooking i just had this simple cooking rule in mind "If I don't succeed, I will order Pizza." - as simple as that.

Traditional Indian Sambar - Made in Portland

Luckily my first sambar came out well and unfortunately the pizza guy missed out a business. Actually this successful sambar is motivating me to try some veg gravy tomo.